Fashion Shop
| Detail | Value |
|---|---|
| Category | Clothing |
| Products | 5 |
| Consumption Rate | 0.06 units/NPC/hour |
| Best For | Mid-level traders seeking higher margins |
Overview
The Fashion shop is the natural second step for traders who have mastered the Grocery business. Clothing sells slower than food — about 40% of the food consumption rate — but each sale generates more profit. Fashion rewards traders who are patient and strategic with their pricing.
Products
| Product | Price Tier | Notes |
|---|---|---|
| T-Shirt | Low | Entry-level clothing, fastest Fashion turnover |
| Shirt | Mid | Everyday essential, steady demand |
| Pants | Mid | Solid middle-of-the-road performer |
| Dress | Mid-High | Higher margin, slightly slower sales |
| Coat | High | Most expensive clothing item, best per-sale profit |
Supplier Tiers
- Cheap tier — Suitable for T-Shirts in high-competition regions where price is everything.
- Standard tier — Recommended for Shirts and Pants. Offers the best balance of cost and appeal for mid-range clothing.
- Premium tier — Ideal for Dresses and Coats, especially in fashion-conscious regions like Historic Quarter. The quality boost significantly increases appeal.
Pricing Tips
Fashion has less competition than Grocery, which gives you more pricing flexibility:
- T-Shirts: Keep margins at 20-30%. These are your volume product.
- Shirts and Pants: Aim for 30-40% margins. Moderate demand supports healthier pricing.
- Dresses and Coats: Push margins to 35-50%. These premium items appeal to wealthier NPCs who are less price-sensitive.
In regions with few Fashion competitors, you can push all margins higher. Monitor your sales rate — if products are selling within a few purchase cycles, your prices are probably too low.
Best Regions
- Historic Quarter (Lv30, 9%) — The style-conscious population here loves fashion. Premium clothing thrives.
- South Bazaar (Lv1, 13%) — Diverse market with decent clothing demand and manageable competition.
- Harbor Front (Lv40, 10%) — Balanced demand supports Fashion well.
- Central Plaza (Lv15, 18%) — The large population generates consistent clothing sales despite competition.
Strategy
Fashion is about margin over volume. Unlike Grocery where you race to sell as many Eggs as possible, Fashion rewards careful pricing. Stock fewer units at higher margins. Focus on regions where few competitors operate Fashion shops, and use Premium tier products in wealthy regions for maximum appeal.